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The State of Micro-Influencer Marketing in 2025: Benchmarks & Opportunities for B2C Brands

Gain insights into how the most active sectors are building their micro-influencer relationships and how their methods would measure up in 2025.

Here’s What’s Inside:

  • Top micro-influencer marketing goals and benchmarks.
  • The art and science of repurposing influencer content for ads.
  • Collaboration acceptance rate: Why do influencers reject brands?
  • The formula for choosing highly engaging products for collaborations.
  • Microinfluencer predictions for 2025.

Micro-influencers drive multiple marketing goals, from boosting brand awareness to generating UGC content.

Discover how B2C brands are scaling partnerships and making them work—read more below!

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