scurri-logo

The future of online retail to 2028

What Do Consumers Expect by 2028? Discover the Future of Customer Experience

The future of online retail to 2028

From AI-driven personalisation to innovations in logistics, discover the upcoming trends shaping retail in this future-gazing report

As customer cohorts begin to blur, new challenges will emerge for retailers. To stay ahead, we surveyed 1,000 consumers to uncover their evolving expectations for the years ahead.

Key insights from our research include:

1. AI and the Future of Retail: 21% believe AI will drive the shift from physical stores to online platforms, highlighting the growing influence of technology in retail operations. 

2. The Rise of Recommerce: The global second-hand retail market will rise to $350 billion in 2028.

3. Return Fees and Streamlined Refunds: With 25% of consumers expecting charges for returns, returnless refund policies will become more common in 2028.

4. Focus on Sustainability, Connectivity, and Technology Integrations: Drone delivery, AR VR, and AI will become the norm, driving better outcomes for sustainability, transparency, and innovations across the supply chain.

Embrace Innovation and Sustainability for Success

Position your online retail business for growth in a competitive market with technology innovation, transparency, and sustainability.

To create a more rewarding futuristic shopping experience for your consumers, start today!

Claim your copy of this complimentary report today by completing the form:

© 2025 Scurri Web Services LTD     Privacy Policy

Become a Client

Or give us a call

By clicking the "Submit" button, you are agreeing to the Intent Technology Publication Privacy Policy.