Great customer experiences are built on great customer journeys but in an omnichannel world, journeys can easily lead to wrong turns. Today, CX practitioners know the secret to creating a positive customer experience lies in the vast amounts of complex data their omnichannel contact centers generate. This report by CX Network examines how AI-driven analytics fuels improved CX by:
Extracting valuable insights from customer data
Leveraging advanced technology to analyze speech, text, journey and sentiment Understanding the root causes of common service issues and how to address them.