Guide to More Effective Population Health and Wellness Communications in 2025
How to Guide Members to Take Better Health and Wellness Actions with Advanced Digital Communications
Payers have a chance to drive better health outcomes thanks to recent advances in automation technologies like process automation and artificial intelligence. Quality of care is just one piece of the puzzle – how plans engage/interact with their members is a central tenet to quality outcomes. This guide will show plans how to:
Communicate with members at critical junctions in their journey towards better health
Consider the impact of automation on closing HEDIS gaps
Break from the bounds of traditional communications technology
Identify a digital customer/patient/member experience solution to drive better outcomes and reduce expense