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State of the Cloud Report

Enterprises focus on FinOps to manage costs, while AI, software licensing and sustainability receive increased attention
AWS and Azure continue to battle for dominance

2025

Stay ahead in the evolving cloud landscape with insights from the Flexera 2025 State of the Cloud Report. As cloud adoption accelerates, organizations are facing rising costs and complexities, driving the need for FinOps to manage spend, optimize usage, and foster collaboration across teams.

This year’s report highlights the growing role of artificial intelligence, the ongoing battle between AWS and Azure, and a surge in sustainability initiatives.

Key Trends Include:

The rise of FinOps as a key practice for cost management and financial accountability Increasing AI adoption, with 72% of organizations using or experimenting with generative AI (GenAI) The shift toward sustainability, with over a third of organizations tracking their cloud carbon footprint Hybrid cloud strategies continuing to dominate, with 70% of organizations using at least one public and one private cloud.

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