Generative AI is changing how organizations think about the technologies that support their business processes – and one of the first areas for consideration is the impact on content creation and publishing. Smart organizations are evaluating how AI can support their ability to scale and optimize their content strategies.

During this session, Forrester Principal Analyst Lisa Gately will discuss the current state of AI and the value it delivers to supporting content strategies with Quark CEO Martin Owen and VP of Marketing Emerson Welch, as well as what teams should consider when evaluating and testing new capabilities. Join us to learn what you can start doing today to educate your people and organize your content infrastructure to create a path to revolutionizing your content strategies with AI.

Don’t miss this live event on Tuesday, May 23 – 11 AM PT / 2 PM ET.

Register now to attend the webinar Accelerate, Augment, and Automate: How AI Can Supercharge Your Content Lifecycle.